RCS, Styled Like a Personal Shopper With One Composable Asset

Fashion

Mobile

As the holidays hit, Maje skipped the discount codes entirely and let Reelevant's engine play personal shopper instead: one RCS conversation, three worlds to explore, and a product selection that rebuilds itself in real time, all without breaking the brand's premium tone.

  • Product exploration alone became the engagement lever

  • One composable asset, endless unique RCS selections

  • Generated in real time

69%

RCS completion rate

+40%

click-through rate

+34%

on average cart

Discover the details of our case study!

RCS, Styled Like a Personal Shopper With One Composable Asset

Fashion

Mobile

As the holidays hit, Maje skipped the discount codes entirely and let Reelevant's engine play personal shopper instead: one RCS conversation, three worlds to explore, and a product selection that rebuilds itself in real time, all without breaking the brand's premium tone.

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