Each week, Loto and EuroMillions jackpots evolve depending on results and player participation. Previously, FDJ United had to manually update jackpot amounts in its email campaigns — a repetitive and error-prone process.

The objective was to automate jackpot displays to guarantee accurate, real-time information in every email sent. By implementing automated data integration into its email visuals, FDJ United eliminated manual updates, reduced operational risks, and ensured instant, reliable communication with players.